WE'RE ALWAYS HIRING.

At M Booth, we are a culture-first communications agency that attracts the best people and the best brands to a workplace that’s alive with courage, ideas, respect and humanity. We are relentlessly passionate about our clients and their business, whether that means staying at the forefront of the digital and social evolution, sharpening our earned storytelling skills or unleashing game-changing insights that result in campaigns that win in the marketplace. We invite you into our world of creativity, ideation, and communication. Come Be Inspired...Come work with us at M Booth.

We have an immediate opening for an Account Director with consumer expertise to join our rapidly growing Lifestyle Team.  We are a work-hard play-hard team from a variety of professional backgrounds. We believe in creativity, being nimble, moving quickly to capitalize on opportunities and delivering exceptional work to our clients. A successful candidate will be hungry to learn and grow in the lifestyle space, while bringing their consumer marketing discipline and know how, to support breakthrough press efforts on a team that blends digital expertise with a robust influencer and PR discipline.

All candidates should bring at least 7-8 years’ experience and ideally expertise in the consumer and lifestyle industries helping to manage multiple accounts, as well as mentoring and managing a team.

What You’ll Do:

As an Account Director, you are a team lead on running critical pieces of the business, managing account teams and being a client counselor.  You’ll manage complex projects, lead and inspire team reports, and serve as a client counselor on the PR, partnerships, events/experiential and influencer programming front. You’re expected to be tenacious in motivating teams, inspiring clients as you go above-and-beyond to understand their business and managing up in an effective manager to senior leadership.  

The AD is drafting and creating programs and has a large hand in helping develop client budgets.  At this level, you have a strong grasp of team and billable work as it relates to staff and client budgeting. You are also playing a pivotal role in selling in projects to clients and also participating in new business.  

Client Leadership

• Actively provide strategic counsel and be strategic voice for the client
• Strive for excellence in client service
• Build strong relationship that establishes trust with PR client
• Serve as a day-to-day client lead
• Lead weekly calls with clients
• Supervise and direct account teams on communicating client deliverables
• Provide strong editorial support and strategic counsel to teams + clients
• Create programmatic synergies between press, influencer + social efforts on behalf of clients

Project Management

• Design work plans for programs and manage all workstreams
• Poke holes in team initiatives and ensure work output is the best it can be (of self and team members)
• Juggle multiple workstreams, clients, projects and deadlines 
• Oversee special events + experiential activations (virtual and in-person)
• Own more complex elements of project management, such as integration/collaboration with  partners, vendors, etc. 
• Problem-solve quickly and smartly when issues arise
• Create and track budgets; understands profitability
• Set goals in partnership with media and analytics teams

Team Management

• Be motivational and inspiring, implementing ideas that help build culture
• Set performance standards for account teams
• Coach in real-time and provide actionable feedback and guidance to add value to teammate and the work
• Challenger of status quo
• A problem solver for the team – helps team find solutions
• Collaborate with supervisors to determine staff and resource allocation against accounts based on strengths, passions and opportunity areas
• Ensure the team is driving significant earned media coverage, and social influencer endorsement (paid partners and/or organic) of programs in your purview. Where appropriate, also bring industry/category contacts to the table (e.g., experts)
• Direct and manage the work of SAE’s, AE’s AAE’s, AC’s and Interns

Planning

• Develop strategic plans/programs, including but not limited to product launch moments, influencer campaigns, strategic partnerships and more 
• Contribute ideas that deliver on briefs and jobs-to-be-done
• Organize teammates and horizontals on planning path forward
• Lead brainstorms and challenge teams on feasibility and creativity of ideas
• Liaise with our specialty teams (i.e. creative, crisis, corporate) to bring in subject matter experts for targeted programming 

What You’ll Bring

• Solid foundation in public relations – both traditional earned media and digital
• Experience leading high profile events + experiential activations
• Experience working in and ideally having a lead role in a consumer marketing IAT setting
• Experience working cross functionally internally to bring the right subject matter experts into the fold 
• Experience in cause-related and/or purpose-driven initiatives 
• Ability to tap into pop culture, identify trends and bring ideas that will break through in media
• Proven ability to lead projects and communications
• Ability to “roll with it” and be nimble when there are changes to pathways and needs to counsel on pivots 
• Skilled in motivating teammates and helping them grow
• In touch with cultural and industry trends
• 7-8 years of experience on an Account and on the agency side
• Experience managing a team of 3-4 direct reports
• Experience and/or passionate about the lifestyle, food/bev scene
• Based in NY, LA, Chicago or Miami full time 
• The ideal candidate will have a solid foundation in consumer marketing specifically:  traditional public relations, large integrated programming, social strategy, and influencer marketing (paid and organic)
• Bachelor’s Degree
• Travel is required from time-to-time (within reason and barring pandemic set-backs)

What We’ll Bring

Here are a few highlights of our benefits offerings as an M Boother:

• A workplace that’s alive with courage, ideas, respect and humanity
• Professional growth and development programs to help advance your career
• Comprehensive health care and wellness plans for your entire family
• A 401(k) Savings Plan and Flexible Spending Accounts
• Paid holidays, Unlimited Paid Time Off (Personal, Sick, Vacation), and Summer Fridays
• Additional Perks: Family Leave, Well-Being Programs, & Commuter Benefits
• $101K-$130K

M Booth & Associates is an equal opportunity employer. All candidates will be considered for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

Who We Are:

At M Booth, we are a culture-first communications agency that attracts the best people and the best brands to a workplace that’s alive with courage, ideas, respect, and humanity. We are relentlessly passionate about our clients and their business, whether that means staying at the forefront of the digital and social evolution, sharpening our earned storytelling skills, or unleashing game-changing insights that result in campaigns that win in the marketplace.

We are a hybrid workforce and believe that inspiration, relevance, and leadership are about how you do it, not where you do it from. We encourage all our employees to “Be IRL” – this code stands for being Inspired Relevant Leaders. Now, more than ever, our interactions and our relationships are mission critical to our community and our success. They build a culture that enables all of us to do great things and grow together. We invite you into our world of creativity, ideation, and communication. Come Be Inspired…come work with us at M Booth.

We are a collaborative mid-sized agency with an immediate opportunity for an Account Executive to join our growing Consumer team!

ACCOUNT EXECUTIVE, CONSUMER BRANDS

The ever-growing Consumer team has an immediate opening for an Account Executive. 

This is an excellent opportunity for a communications professional who wants to be part of a fun-loving team that encourages critical thinking as much as creativity (aka the best of both worlds!). We’re looking for someone who has hands-on PR and influencer experience, and that will bring energy, excitement, and passion to the position.

Media Relations

• Conduct outreach and secure coverage
• Draft key messages, pitches, and press releases
• Develop pitch calendar
• Conduct outreach and secure coverage 

Influencer Programming

• Shape influencer program through recommendations on what content should look like and types of verticals to pursue 
• Build rosters
• Draft influencer briefs and lead briefings
• Manage influencer partnerships, negotiations and contracts
• Manage influencer trackers and budget
• Lead content review process

Project Management

• Manage all elements of small activations such as media mailers, from OOP tracking to vendor management
• Lead and own components of large activations such as events and partnerships
• Help manage internal invoicing process, such as compiling receipts for billing

Client Service

• Draft and send client emails
• Own key topics during ongoing client calls 
• Begin to anticipate client needs, providing relevant info/updates/needs above and beyond what is being requested 

QUALIFICATIONS

• Bachelor’s degree or equivalent
• 3-4-years of demonstrated experience, ideally with some agency experience
• Understanding and experience with both PR and influencer programming
• Organized, with ability to multitask
• Ability to work independently and in a team-oriented environment

What We’ll Bring:

Here are a few highlights of the benefits we offer at M Booth:

• A workplace that’s alive with courage, ideas, respect and humanity
• Professional growth and development programs to help advance your career
• Comprehensive health care and wellness plans for your entire family
• A 401(k) Savings Plan and Flexible Spending Accounts
• Paid holidays, Unlimited Paid Time Off (Personal, Sick, Vacation), and Summer Fridays
• Additional Perks: Family Leave, Well-Being Programs, and Commuter Benefits

M Booth & Associates is an equal opportunity employer. All candidates will be considered for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

Location: Remote or in the New York office

If you plan on working remotely, we can accept applicants from the following states:

Arizona, California, Colorado, Connecticut, Florida, Georgia, Illinois, Indiana, Kansas, Louisiana, Maryland, Massachusetts, Minnesota, Nevada, New Jersey, New York, North Carolina, Pennsylvania, Texas, and Washington D.C.

Who We Are:

At M Booth, we are a culture-first communications agency that attracts the best people and the best brands to a workplace that’s alive with courage, ideas, respect, and humanity. We are relentlessly passionate about our clients and their business, whether that means staying at the forefront of the digital and social evolution, sharpening our earned storytelling skills, or unleashing game-changing insights that result in campaigns that win in the marketplace.

We are a hybrid workforce and believe that inspiration, relevance, and leadership are about how you do it, not where you do it from. We encourage all our employees to “Be IRL” – this code stands for being Inspired Relevant Leaders. Now, more than ever, our interactions and our relationships are mission critical to our community and our success. They build a culture that enables all of us to do great things and grow together. We invite you into our world of creativity, ideation, and communication. Come Be Inspired…come work with us at M Booth.

We are a collaborative mid-sized agency with an immediate opportunity for an Account Executive to join our growing Lifestyle team!

A successful candidate will have strong knowledge, as well as interest in consumer packaged goods (CPG) and pop culture. 

What You'll Do:

• Responsible for tracking coverage and merchandising results back to client on a daily basis
• Integral part of news engine efforts, drafting pitches, creating media lists and pitching reporters, collaborating with broader team on progress 
• Managing and leading execution of all logistics for various activation workstreams, from coordinating with vendors, overseeing assembly, as well as deliveries
• Assist with execution of influencer programming, from influencer identification to influencer management and reporting
• Serve as team meeting manager, developing agendas/recaps and coordinating schedules
• Creative thinker, participating in brainstorms to help develop news-generating ideas for existing client roster, as well as assisting with new business pitches
• Strong writing skill and attention to detail with the ability to draft succinct presentation slides, client emails and program recaps with direction and oversight from supervisors   

What You'll Bring:

• 2-3 years of experience within PR firm or agency (internship included)
• Bachelor’s Degree
• Ability to work in a fast- paced environment, and juggle multiple tasks at once

What We’ll Bring:

Here are a few highlights of the benefits we offer at M Booth:

• A workplace that’s alive with courage, ideas, respect and humanity
• Professional growth and development programs to help advance your career
• Comprehensive health care and wellness plans for your entire family
• A 401(k) Savings Plan and Flexible Spending Accounts
• Paid holidays, Unlimited Paid Time Off (Personal, Sick, Vacation), and Summer Fridays
• Additional Perks: Family Leave, Well-Being Programs, and Commuter Benefits
• $56,000 - $65,000

Location: Remote or in the New York office

If you plan on working remotely, we can accept applicants from the following states:

Arizona, California, Colorado, Connecticut, Florida, Georgia, Illinois, Indiana, Kansas, Louisiana, Maryland, Massachusetts, Minnesota, Nevada, New Jersey, New York, North Carolina, Pennsylvania, Texas, and Washington D.C.

M Booth & Associates is an equal opportunity employer. All candidates will be considered for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

Who We Are:

At M Booth, we are a culture-first communications agency that attracts the best people and the best brands to a workplace that’s alive with courage, ideas, respect, and humanity. We are relentlessly passionate about our clients and their business, whether that means staying at the forefront of the digital and social evolution, sharpening our earned storytelling skills, or unleashing game-changing insights that result in campaigns that win in the marketplace.

We are a hybrid workforce and believe that inspiration, relevance, and leadership are about how you do it, not where you do it from. We encourage all our employees to “Be IRL” – this code stands for being Inspired Relevant Leaders. Now, more than ever, our interactions and our relationships are mission critical to our community and our success. They build a culture that enables all of us to do great things and grow together. We invite you into our world of creativity, ideation, and communication. Come Be Inspired…come work with us at M Booth.

We are a collaborative mid-sized agency with an immediate opportunity for an Assistant Account Executive to join our growing Lifestyle team!  This is an excellent growth opportunity to be a key driver of client programs, build upon connections in the industry, and collaborate with a growing team. 

Some things to know about us: 

1. Team is everything. We pride ourselves on being ego-less (or close to it). If you like being part of a supportive and selfless group of people, there’s a good chance you’ll be a fit.
2. Curiosity is rewarded. If you love to read, consume media, do cool things and SHARE, we’d love to chat.
3. We take our jobs very seriously, but we do not take ourselves very seriously. If you do not have a sense of humor, please don’t apply.

As an Assistant Account Executive, you will serve as one of the key driving forces in developing a healthy relationship with clients and demonstrating how the team is keeping all projects on track.   You are proactively creating media and influencer outreach with grounded knowledge of the clients you are serving (putting all external outreach through a brand lens). You are providing deliverables as it relates to media coverage, event + activation coordination, and reporting.  

Responsibilities 

• Plan and coordinate client events / activations: manage partners, logistics, supplies, staff, equipment, RSVP tracking etc.
• Work with vendors supplying event: Caterers, designers, freelance staff
• Build and maintain media monitoring and lists 
• Compose press materials, Q+As and briefing materials 
• Media and social influencer outreach; securing print and online coverage for clients through media outreach and pitching
• Share relevant ideas and nuggets to keep your clients relevant in the cultural zeitgeist - from press pitches to contributing big thinking for planning moments 
• Proven track record working with contacts and influencers within their practice
• Deep understanding of digital and social media, plugged in to editorial trends
• Conduct research online on client and competitors, market landscape, media landscape
• Create and maintain online media and blogger lists, monitoring coverage
• Participate in client special events + on client calls
• Help draft and transmit client reports and updates
• Assist in interviewing, hiring, and managing Interns
• Oversee work of Account Coordinators and Interns as needed; be a mentor and motivator 

What You’ll Bring: 

• Bachelor’s degree or equivalent
• Minimum 1-2 years demonstrated experience in agency environment
• Proven ability to effectively organize multiple deadlines across accounts and teams
• Expert-level project management skills
• The ideal candidate will have a solid foundation in lifestyle consumer marketing specifically:  traditional public relations, large integrated programming, social strategy, and influencer marketing (paid and organic)
• Positive and flexible attitude
• Proactive and curious mindset
• Ability to work independently and collaboratively in a team environment and manage multiple accounts/address multiple client needs
• Ability to meet deadlines
• Has a finger on the pulse of pop culture, trends, entertainment, and news
• Note: Travel may be required from time-to-time

What We’ll Bring:

Here are a few highlights of our benefits offerings as an M Boother:

• A workplace that’s alive with courage, ideas, respect and humanity
• Professional growth and development programs to help advance your career
• Comprehensive health care and wellness plans for your entire family
• A 401(k) Savings Plan and Flexible Spending Accounts
• Paid holidays, Unlimited Paid Time Off (Personal, Sick, Vacation), and Summer Fridays
• Additional Perks: Family Leave, Well-Being Programs, & Commuter Benefits
• $49K-55K

Location: Remote - Tri-State area (NY, NJ, CT) or in the New York City area. 

M Booth & Associates is an equal opportunity employer. All candidates will be considered for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

Who We Are:

At M Booth, we are a culture-first communications agency that attracts the best people and the best brands to a workplace that’s alive with courage, ideas, respect, and humanity. We are relentlessly passionate about our clients and their business, whether that means staying at the forefront of the digital and social evolution, sharpening our earned storytelling skills, or unleashing game-changing insights that result in campaigns that win in the marketplace.

We are a hybrid workforce and believe that inspiration, relevance, and leadership are about how you do it, not where you do it from. We encourage all our employees to “Be IRL” – this code stands for being Inspired Relevant Leaders. Now, more than ever, our interactions and our relationships are mission critical to our community and our success. They build a culture that enables all of us to do great things and grow together. We invite you into our world of creativity, ideation, and communication. Come Be Inspired…come work with us at M Booth.

We are a collaborative mid-sized agency with an immediate opportunity for a Culture + Influence Director to join our growing Lifestyle  team!

As our Culture + Influence Director on the Lifestyle team, you will have a seat at the table helping guide key clientele on culture strategy.  You’ll harness key marketing and business objectives to establish the right brand partnerships, connections and collaborations that move the needle with the consumers who matter most for our clients.  Your role will be to help put our clients at the forefront of the cultural zeitgeist, driving relevance, talkability and badge value for our clients.    

Who You Are 

• An energetic and dynamic culture carnivore
• A voracious reader with a finger on the pulse of what’s being talked about 
• A strong networker with relationships that span fashion, food/bev, luxury, entertainment, sports, art, etc. 
  • Out on the scene and ready to connect dots and developing relationships that matter 
• A culture vulture with a can-do, future-forward approach and attitude 
• Creative and not a box checker 
• A critical thinker who goes beyond the surface level 
• Excellent communication skills; clear, vocal, articulate 
• Someone who thrives in fast-moving and collaborative (read: not toxic) environment
  • We have a one-team one dream approach; there is no “me” in team
• Exceptional problem-resolution skills, including the ability to think creatively and outside the box

What You’ll Do 

• Lead culture strategy across accounts; develop strategic recommendations and sell-in major culture-forward programming  
• Strengthen relations with and bring relevant tastemakers and influencers in to the fold of brands on an programmatic and ad hoc basis
• Serve as a trusted voice and advisor to clients
• Dissect client business objectives/goals and craft culture strategies that achieve those goals in a disruptive fashion
• Develop partnership recommendations + contracts
• Day-to-day management of collaborations and partnerships 
• ID the future - the trends, people, brands that are relevant and complement the clients and work we do  
• Manage and oversee partner integrations + programs that speak to our brand’s targets and “make noise” 
• Close partnership with Brand PR teams (external) + internal agency team to ensure culture work is set up appropriately to drive the most ROI and stir the most buzz 
• Report on competitive brand and lifestyle trends to clients; demonstrate ability to be nimble and develop one-of-a-kind “ways in” for brands harnessing these trends 

What You’ll Bring

• Solid foundation in public relations – both traditional media and digital
• Proven ability to lead projects, communicate effectively, think strategically and build of-the-moment and future-forward collaborations that transcend culture 
• Ability to “roll with it” and be nimble when there are changes to pathways and needs to counsel on pivots 
• Experience with tastemaker/influencer ID, negotiation and activation management 
• Ability to counsel and provide ongoing strategic POVs 
• 8-10 years of marketing experience; ideal candidate will have experience brokering brand partnerships + collaborations and leading major talent/influencer initiatives; experience in earned PR is a bonus  
• The ideal candidate will have a solid foundation in consumer marketing specifically:  traditional public relations, large integrated programming, social strategy, and influencer marketing (paid and organic)
• Ability to command a room and get stakeholder buy-in from multiple channels 
• Bachelor’s Degree
• Openness to travel and evening’s out networking (this is required) 

What We’ll Bring:

Here are a few highlights of the benefits we offer at M Booth:

• A workplace that’s alive with courage, ideas, respect and humanity
• Professional growth and development programs to help advance your career
• Comprehensive health care and wellness plans for your entire family
• A 401(k) Savings Plan and Flexible Spending Accounts
• Paid holidays, Unlimited Paid Time Off (Personal, Sick, Vacation), and Summer Fridays
• Additional Perks: Family Leave, Well-Being Programs, and Commuter Benefits
• $106,000 - $135,000

Location: Remote or in the New York office

If you plan on working remotely, we can accept applicants from the following states:

Arizona, California, Colorado, Connecticut, Florida, Georgia, Illinois, Indiana, Kansas, Louisiana, Maryland, Massachusetts, Minnesota, Nevada, New Jersey, New York, North Carolina, Pennsylvania, Texas, and Washington D.C.

M Booth & Associates is an equal opportunity employer. All candidates will be considered for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

Who We Are:

At M Booth, we are a culture-first communications agency that attracts the best people and the best brands to a workplace that’s alive with courage, ideas, respect, and humanity. We are relentlessly passionate about our clients and their business, whether that means staying at the forefront of the digital and social evolution, sharpening our earned storytelling skills, or unleashing game-changing insights that result in campaigns that win in the marketplace.

We are a hybrid workforce and believe that inspiration, relevance, and leadership are about how you do it, not where you do it from. We encourage all our employees to “Be IRL” – this code stands for being Inspired Relevant Leaders. Now, more than ever, our interactions and our relationships are mission critical to our community and our success. They build a culture that enables all of us to do great things and grow together. We invite you into our world of creativity, ideation, and communication. Come Be Inspired…come work with us at M Booth.

What You’ll Do:

M Booth, an award-winning integrated communications agency, has an immediate opportunity for a Digital Strategist to join our rapidly growing Lifestyle Team.  We are a work-hard play-hard team from a variety of professional backgrounds. We believe in creativity, being nimble, moving quickly to capitalize on opportunities and delivering exceptional work to our clients. A successful candidate will be hungry to learn and grow in the lifestyle space on a team that blends digital expertise with a robust influencer and PR discipline.

What You'll Bring:

• 3-4 years of experience working in social media, in an agency setting or in-house
• Experience in influencer relations – from identifying influencers to negotiating & contracting, writing briefs and management of the content & review processes 
• Strong knowledge of core social channels and how to use for client programming such as Facebook, Instagram, TikTok, Twitter, and LinkedIn; including content calendar writing, organic and paid programming is a plus
• Strong writing skills (social media writing a plus)
• Has handled community management and publishing for a brand(s)
• Strong analytical skills and experience tracking and interpreting data. Curious mindset to dive into the “why” behind data and program results 
• Savvy with social media measurement and social listening tools, has conducted ongoing reporting (weekly, monthly) and packaging it into client-facing report
• Keep abreast of industry trends and regularly present fresh, proactive ideas to clients
• Experience in client management
• Good at time and project management (administratively sound)
• Is intrinsically motivated, takes ownership of projects and follows them through to the end
• Can stay centered and work effectively in a fast-moving environment

Nice-to-haves:

• Has delegated to support staff (intern or junior level team member) to assign tasks and divide and conquer responsibilities
• Has managed third party relationships including vendors and partners
• Experience overseeing the social media content production process for a brand, managing photoshoots or video shoots in collaboration with a creative team
• Experience and/or passionate about the lifestyle, alcohol, food industry

What We’ll Bring

Here are a few highlights of our benefits offerings as an M Boother:

• A workplace that’s alive with courage, ideas, respect and humanity
• Professional growth and development programs to help advance your career
• Comprehensive health care and wellness plans for your entire family
• A 401(k) Savings Plan and Flexible Spending Accounts
• Paid holidays, Unlimited Paid Time Off (Personal, Sick, Vacation), and Summer Fridays
• Additional Perks: Family Leave, Well-Being Programs, & Commuter Benefits
• $71-$85K

M Booth & Associates is an equal opportunity employer. All candidates will be considered for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

Who We Are:

At M Booth, we are a culture-first communications agency that attracts the best people and the best brands to a workplace that’s alive with courage, ideas, respect, and humanity. We are relentlessly passionate about our clients and their business, whether that means staying at the forefront of the digital and social evolution, sharpening our earned storytelling skills, or unleashing game-changing insights that result in campaigns that win in the marketplace.

We are a hybrid workforce and believe that inspiration, relevance, and leadership are about how you do it, not where you do it from. We encourage all our employees to “Be IRL” – this code stands for being Inspired Relevant Leaders. Now, more than ever, our interactions and our relationships are mission critical to our community and our success. They build a culture that enables all of us to do great things and grow together. We invite you into our world of creativity, ideation, and communication. Come Be Inspired…come work with us at M Booth.

We are a collaborative mid-sized agency with an immediate opportunity for an Influencer Director to join our growing Lifestyle team!

What You’ll Do:

As a Director, Influencer Marketing you are running critical pieces of influencer marketing business, managing account teams and being a client counselor.   

You are a key member of new business pitches as well as selling in projects to clients. You are drafting and creating influencer programs, leveraging your influencer connections and networks to help our clients find the right influencers to work with, and you have a hand in program budgeting.  You’re expected to be tenacious in motivating teams, inspiring clients as you go above-and-beyond to understand their business and managing up in an effective manner to senior leadership.  

Responsibilities

Client Leadership

• Actively provide strategic counsel and be a strategic voice for the client
• Build strong relationship that establishes trust with clients
• Supervise and direct account teams on client deliverables
• Create and sell in influencer marketing programs with synergies between PR + organic social + paid social
  
  

Program Oversight & Management

• Design work plans for programs
• Ensure work output is the best it can be (of self and team members)
• Liaise with influencers at special events + activations (virtual and in-person)
• Collaborate within integrated agency teams and with agency partners
• Problem-solve quickly when issues arise
• Create and track budgets; understand profitability
• Set goals and KPIs for your programs

Team Management

• Be motivational and inspiring, implementing ideas that help build culture
• Set performance standards for account teams
• Coach in real-time and provide actionable feedback and guidance to add value to teammate and the work
• Challenger of status quo
• A problem solver for the team – helps team find solutions
• Collaborate with supervisors to determine staff and resource allocation against accounts based on strengths, passions and opportunity areas

What You’ll Bring

• Solid foundation in influencer marketing with strong influencer relationships and networks
• Proven ability to lead projects and client communications, presentations
• Skilled in motivating teammates and helping them grow
• In touch with cultural and industry trends
• 8-10 years of experience
• Experience managing a team of 3-4 direct reports
• Is self-directed, motivated, takes ownership of projects and follows them through to the end. Knows how to manage up to get what they need to succeed
• Experience and/or passionate about the lifestyle, alcohol, food industry
• Bachelor’s Degree

What We’ll Bring:

Here are a few highlights of the benefits we offer at M Booth:

• A workplace that’s alive with courage, ideas, respect and humanity
• Professional growth and development programs to help advance your career
• Comprehensive health care and wellness plans for your entire family
• A 401(k) Savings Plan and Flexible Spending Accounts
• Paid holidays, Unlimited Paid Time Off (Personal, Sick, Vacation), and Summer Fridays
• Additional Perks: Family Leave, Well-Being Programs, and Commuter Benefits
• $101,000-$130,000

Location: Remote or in the New York office

If you plan on working remotely, we can accept applicants from the following states:

Arizona, California, Colorado, Connecticut, Florida, Georgia, Illinois, Indiana, Kansas, Louisiana, Maryland, Massachusetts, Minnesota, Nevada, New Jersey, New York, North Carolina, Pennsylvania, Texas, and Washington D.C.

M Booth & Associates is an equal opportunity employer. All candidates will be considered for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender

Who We Are:

At M Booth, we are a culture-first communications agency that attracts the best people and the best brands to a workplace that’s alive with courage, ideas, respect, and humanity. We are relentlessly passionate about our clients and their business, whether that means staying at the forefront of the digital and social evolution, sharpening our earned storytelling skills, or unleashing game-changing insights that result in campaigns that win in the marketplace.

We are a hybrid workforce and believe that inspiration, relevance, and leadership are about how you do it, not where you do it from. We encourage all our employees to “Be IRL” – this code stands for being Inspired Relevant Leaders. Now, more than ever, our interactions and our relationships are mission critical to our community and our success. They build a culture that enables all of us to do great things and grow together. We invite you into our world of creativity, ideation, and communication. Come Be Inspired…come work with us at M Booth.

M Booth has an immediate opportunity for a creative Senior Account Executive to join our dynamic and growing Consumer team. We are a collaborative mid-sized agency with a culture that incorporates fun activities to boost creativity. This is an excellent growth opportunity to oversee client launches, build upon connections in the industry, and collaborate with a growing team. All candidates should bring at least 4-5 years’ experience and ideally expertise in the GPC and beauty industries helping to manage multiple accounts, as well as mentoring and managing a team.

What You'll Do:

• Deliver excellent client service and account/project management
• Help ideate and develop strategic plans/programs, including but not limited to product launch moments, influencer campaigns, strategic partnerships, and more 
• Oversee and execute client projects (events, launches, influencer programs, etc.) soup-to-nuts, managing budgets, timetables, status updates, reporting, and junior staff as needed
• Lead always on and campaign specific earned media efforts, focused on fostering impactful editorial relationships and generating significant earned media coverage 
• Collaborate with Account and Digital teams on social influencer endorsements and campaigns (paid partners and/or organic)
• Bring industry/category contacts to the table (e.g., experts), where appropriate
• Compose press materials, Q+As and interview briefing materials
• Share relevant ideas and nuggets to keep your clients relevant in the cultural zeitgeist - from press pitches to contributing big thinking for planning moments
• Serve as client point person on assigned accounts, juggling multiple projects and deadlines
• Help manage the work of AEs, AAEs, ACs and Interns

What You'll Bring:

• Bachelor’s degree or equivalent
• Minimum 4 years’ demonstrated experience
• Experience managing direct reports and managing up to account leadership
• Proven ability to effectively organize multiple deadlines across accounts and teams
• Expert-level project management skills
• Positive and flexible attitude
• Proactive and curious mindset
• Ability to work independently and collaboratively in a team environment and manage multiple accounts/address multiple client needs
• Has a finger on the pulse of pop culture, trends, entertainment, and news
• The ideal candidate will have a solid foundation in consumer marketing specifically:  traditional public relations, large integrated programming, earned media strategy, social strategy, and influencer marketing (paid and organic)
• Experience working with dermatology influencers is a plus

What We’ll Bring:

Here are a few highlights of the benefits we offer at M Booth:

• A workplace that’s alive with courage, ideas, respect and humanity.
• Professional growth and development programs to help advance your career.
• Comprehensive health care and wellness plans for your entire family
• A 401(k) Savings Plan and Flexible Spending Accounts
• Paid holidays, Unlimited Paid Time Off (Personal, Sick, Vacation), and Summer Fridays
• Additional Perks: Family Leave, Well-Being Programs, and Commuter Benefits
• $66,000-$80,000

Location: Remote or in the New York office

If you plan on working remotely, we can accept applicants from the following states:

Arizona, California, Colorado, Connecticut, Florida, Georgia, Illinois, Indiana, Kansas, Louisiana, Maryland, Massachusetts, Minnesota, Nevada, New Jersey, New York, North Carolina, Pennsylvania, Texas, and Washington D.C.

M Booth & Associates is an equal opportunity employer. All candidates will be considered for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

Who We Are:

At M Booth, we are a culture-first communications agency that attracts the best people and the best brands to a workplace that’s alive with courage, ideas, respect, and humanity. We are relentlessly passionate about our clients and their business, whether that means staying at the forefront of the digital and social evolution, sharpening our earned storytelling skills, or unleashing game-changing insights that result in campaigns that win in the marketplace.

We are a hybrid workforce and believe that inspiration, relevance, and leadership are about how you do it, not where you do it from. We encourage all our employees to “Be IRL” – this code stands for being Inspired Relevant Leaders. Now, more than ever, our interactions and our relationships are mission critical to our community and our success. They build a culture that enables all of us to do great things and grow together. We invite you into our world of creativity, ideation, and communication. Come Be Inspired…come work with us at M Booth.

M Booth has an immediate opening for an SVP to lead our Influencer Marketing practice, Fluent. This position provides a fantastic opportunity for a passionate proactive communications professional with strong influencer strategy to lead a team across a range of clients and sectors. 

What You'll Do:

• The ideal candidate will be fluent in culture and storytelling, understand data and analytics deeply, be flexible and motivating to teams across the agency.
• This candidate will be capable of envisioning, translating and incorporating influencer marketing strategies into larger integrated programs including digital activations, social media, traditional media relations, public relations, websites, paid, and mobile technologies. 
• Our practice lead will lead, inspire and collaborate with integrated teams across the agency to sell in our capability and ensure expertise and best practices are deployed.

What You'll Bring:

• Candidates should have at least 12+ years of influencer marketing experience at an agency, deep experience in storytelling on evolving social platforms and an intimate understanding of data and the analytics tools and databases that demonstrate ROI.
• Ability to create a compelling case for influencer marketing and a mastery of the end-to-end process with an eye toward innovation and leading in the space.
• Ability to provide leadership at an agency client level, giving strategic direction to all stakeholders (client, account teams, partners, influencers, creators).
• Advanced marketing and integrated communications skills to ensure work is baked into strategy development.
• Mastery of the PESO model and an understanding of the role of owned, earned and paid media in an integrated communications or marketing plan and how influential voices best fit into it.
• Dynamic presentation skills -- the ability to captivate and convince audiences, evangelizing the power of the influence marketing space
• Collaborative skills and the ability to lead and participate in integrated teams, IATs.
• An attitude that is energizing, a good listener, a partnership mindset
• Accountable to teams, counterparts, influencer partners and business results.
• Passion and talent designing content strategies, experience and capable of telling stories on evolving social platforms. Ability to plan and coordinate influencer-created content across a brand’s social digital ecosystem and collaborate closely with third parties to bring that content to life.
• Experience across sectors -- beauty, food, lifestyle, technology and CPG– along with an understanding of the criteria that makes someone influential for a brand. Strong understanding of industry regulatory and promotional rules. Must understand the disclosure guidelines as set by the FTC and provide sound counsel to clients and influencers.
• Centers equity in negotiations ensuring an equitable and fair process from influencer identification through payment and analytics.
• Experience in performance, analytics, insights and the ability to leverage these to design an insight based program grounded in data and results.
• Expertise in leading paid social programs. Understanding of paid social landscape including hands on experience developing strategy and optimizing paid social programs related to amplifying and/or whitelisting influencer-created content. Candidates must know how to effectively build and target custom audiences and how to execute and analyze ad buys.

What We’ll Bring:

Here are a few highlights of the benefits we offer at M Booth:

• A workplace that’s alive with courage, ideas, respect and humanity.
• Professional growth and development programs to help advance your career.
• Comprehensive health care and wellness plans for your entire family
• A 401(k) Savings Plan and Flexible Spending Accounts
• Paid holidays, Unlimited Paid Time Off (Personal, Sick, Vacation), and Summer Fridays
• Additional Perks: Family Leave, Well-Being Programs, and Commuter Benefits
• $200K - $250K

Location: Remote or in the New York office

If you plan on working remotely, we can accept applicants from the following states:

Arizona, California, Colorado, Connecticut, Florida, Georgia, Illinois, Indiana, Kansas, Louisiana, Maryland, Massachusetts, Minnesota, Nevada, New Jersey, New York, North Carolina, Pennsylvania, Texas, and Washington D.C.

M Booth & Associates is an equal opportunity employer. All candidates will be considered for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.