To get their audience to live inside their brand world, 7-Eleven created a physical representation, turning one of it’s stores into the ultimate gaming pad that could be rented out for an epic overnight. Working with Playstation on the heels of it’s PS5 launch to outfit the space and mega-influencers Dak Presscott and FaZe Temperrr to host the experience, “Gamer’s Paradise” worked to bring a new audience into the fold.
M Booth has a presence in 32 markets around the world in partnership with Next 15, the lovely folks who acquired us.
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