#DYK what The Macallan and Pantone have in common? Surprisingly alot. Whisky making and color creation both blend art and science and require precision, craft, and passion. Since that natural color of The Macallan is one of it’s key differentiators, the brand collaborated with the Pantone Color Instituteto create a unique and complex shade inspired by the tones to form the rich hue of the distillery’s new single malt: The Macallan Edition Purple.
M Booth has a presence in 32 markets around the world in partnership with Next 15, the lovely folks who acquired us.
Next 15 Offices
Privacy & Cookies Policy