To move business today, you must move culture. But how is culture defined today and what are the different paths to building an iconic brand through cultural connection? Through our landmark research, “Cultured,” we sought to understand the opinions, beliefs and behaviors of consumers at the intersection of brands, marketing and culture. 

74%

of consumers believe that brands should be connected to culture at all times

60%

of consumers agree that brands should shape culture 

download to get cultured

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Around the world

M Booth has a presence in 32 markets around the world in partnership with Next 15, the lovely folks who acquired us.

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M Booth

Next 15 Offices